By Funke Babs Kufeji
Chanel has been a leader in luxury fashion since its inception, solidifying its reputation as one of the world’s oldest and most prestigious haute couture brands. Despite opening its first official boutique over a century ago, the brand still holds a significant place in the hearts of style enthusiasts. Few boutiques have had such a lasting impact on fashion-conscious circles.
Here are six fun facts about Chanel that you probably didn’t know.
1. One of the First Female-Owned Fashion Houses
Unlike most of its competitors, the fashion giant Chanel was founded by a woman—Gabrielle Bonheur Chanel, better known as Coco Chanel. Established in 1909, Coco’s French fashion house broke the mould. While Dior, Prada, Louis Vuitton, and Fendi were established by men, Coco Chanel paved her way, making history as one of the first female-owned fashion houses. Her vision and daring designs revolutionized female fashion and continue to influence the industry today.
2.Coco Chanel Started Out Making Hats
Did you know Coco Chanel initially wanted to be a singer? She performed in cabarets and toyed with the idea of a professional singing career in Vichy. However, fate had different plans. In 1910, she opened a millinery shop at 21 Rue Cambon in Paris, focusing on making hats. Her boutique quickly gained popularity, and by 1915, she expanded her business to include clothing made from jersey fabric. Opening her Maison de Couture in front of the Casino in Biarritz’s Villa Larralde marked the beginning of her incredible journey in the fashion world.
3.The Longest-Standing Haute Couture House
Chanel’s history spans over a century, making it the oldest active couture house in the world. Since establishing its iconic location at 31 Rue Cambon in 1918, Chanel has remained committed to haute couture. The address is more than just a boutique; it’s a historical site where the essence of Chanel’s luxurious craftsmanship is preserved. The ateliers on the upper floors of this iconic building continue to create masterpieces, just as they did during Coco Chanel’s lifetime (1883–1971).
4.A Suit for Women
The timeless tweed suit is a Chanel classic and a favourite among fashionistas. Coco Chanel revolutionized women’s fashion by introducing comfortable apparel like trousers, challenging the norms of her time. Unlike the restrictive miniskirts that were popular back then, Chanel’s designs offered freedom and empowerment. Her introduction of trousers for women was a bold statement, symbolizing female emancipation and breaking away from traditional gender roles. Today, the Chanel suit remains a symbol of elegance and sophistication.
5.Karl Lagerfeld Ushered in a New Era
The late fashion legend Karl Lagerfeld took over Chanel in 1983, breathing new life into the brand. Tasked with incorporating the famous Chanel CC logo into more merchandise and designs, Lagerfeld transformed Chanel’s ready-to-wear collection. Under his visionary leadership, Chanel regained its status as a revered fashion house. Lagerfeld’s dedication to Chanel continued until his passing in 2019, ensuring that Coco’s legacy lived on. His modern interpretations of Chanel’s classic designs kept the brand relevant and adored by new generations of fashion lovers.
6.Chanel’s Timeless Appeal
Chanel continues to honour Coco Chanel’s legacy through contemporary takes on her iconic designs. The brand’s commitment to elegance and comfort remains unwavering, captivating fashion enthusiasts worldwide. From the little black dress to the signature quilted handbag, Chanel’s creations are timeless pieces that transcend trends. The fashion house’s ability to blend classic elements with modern innovation keeps it at the forefront of the industry, proving that Chanel’s allure is as strong as ever.